Privacy Policy

Privacy Policy

Last Updated: December 2024

At CloutMetrics, we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our service.

Information We Collect

Information You Provide

  • Account registration details (name, email, company)
  • Social media account credentials (via OAuth)
  • Brand guidelines and content preferences
  • Payment information (processed securely via third-party providers)

Information Collected Automatically

  • Usage data and analytics
  • Device and browser information
  • IP addresses and location data
  • Cookies and similar tracking technologies

Social Media Data

  • Post performance metrics
  • Engagement statistics
  • Audience demographics (aggregated)
  • Content interaction data

How We Use Your Information

We use collected information to:

  • Provide and maintain our services
  • Generate and post content on your behalf
  • Analyze social media performance
  • Improve our AI algorithms
  • Send service updates and notifications
  • Process payments and prevent fraud
  • Comply with legal obligations

Data Security

We implement industry-standard security measures including:

  • Encryption of data in transit and at rest
  • Regular security audits
  • Access controls and authentication
  • Secure API integrations
  • Regular backups

Third-Party Services

We integrate with:

  • Social media platforms (LinkedIn, X, Instagram, TikTok, Facebook, BlueSky)
  • AI providers (OpenAI, Anthropic, Google)
  • Analytics services
  • Payment processors

Each third-party service has its own privacy policy that governs their use of your data.

Your Rights

You have the right to:

  • Access your personal data
  • Correct inaccurate data
  • Request data deletion
  • Export your data
  • Opt-out of certain data uses
  • Withdraw consent

Data Retention

We retain your data for as long as your account is active or as needed to provide services. You may request deletion at any time.

Children’s Privacy

CloutMetrics is not intended for users under 18 years of age. We do not knowingly collect data from children.

Changes to This Policy

We may update this policy periodically. We will notify you of significant changes via email or service notification.

Contact Us

For privacy concerns or questions:

GDPR Compliance

For EU residents, we comply with GDPR requirements including:

  • Lawful basis for processing
  • Data portability
  • Right to erasure
  • Privacy by design

California Privacy Rights

California residents have additional rights under CCPA including:

  • Right to know what data is collected
  • Right to delete personal information
  • Right to opt-out of data sales
  • Right to non-discrimination